Compare Southwest and Delta stock, route networks, business models, and which airline is the better investment.
Southwest vs Delta Overview
Southwest pioneered low-cost travel with point-to-point service while Delta operates as a premium network carrier with global reach. They represent different airline business models.
Company Comparison
Metric
Southwest
Delta
Market Cap
~$20B
~$35B
Revenue (2025)
~$28B
~$60B
Fleet Size
~800
~1,300
Destinations
~120
~300+
Founded
1967
1924
Business Model
Southwest
Low-cost carrier (LCC)
Point-to-point network
Single aircraft type (Boeing 737)
No first class or assigned seats
Free checked bags
Domestic focus
Delta
Legacy/network carrier
Hub-and-spoke network
Multiple aircraft types
Premium cabins
International partnerships
Diversified revenue
Fleet Comparison
Factor
Southwest
Delta
Aircraft Types
1 (737)
15+
Average Age
~12 years
~15 years
Advantage
Cost efficiency
Flexibility
Financial Comparison
Metric
Southwest
Delta
Revenue
~$28B
~$60B
Operating Margin
~10%
~12%
Net Margin
~7%
~8%
Load Factor
~84%
~86%
CASM (ex-fuel)
Lower
Higher
Revenue Breakdown
Southwest
Source
Revenue %
Passenger
~95%
Cargo/Other
~5%
Delta
Source
Revenue %
Passenger
~85%
Cargo
~3%
Loyalty/Credit Card
~8%
Other
~4%
Route Network
Factor
Southwest
Delta
Domestic Share
~17%
~18%
International
Limited (Caribbean, Mexico)
Extensive
Hubs
None (focus cities)
ATL, MSP, DTW, SLC
Business Travel
Growing
Strong
Loyalty Programs
Program
Southwest
Delta
Name
Rapid Rewards
SkyMiles
Credit Card Revenue
Growing
~$7B+ annually
Valuation
Part of company
Could separate
Valuation
Metric
Southwest
Delta
P/E Ratio
~12x
~8x
P/S Ratio
~0.7x
~0.6x
EV/EBITDA
~5x
~4.5x
Dividend Yield
~2%
~1%
Both trade at low multiples typical for airlines.
Competitive Advantages
Southwest
Low-cost structure
Strong culture and service reputation
No change fees (industry first)
Simplicity (one aircraft type)
Strong balance sheet
Delta
Premium positioning
International network
Sky Club lounges
Refinery ownership (cost hedge)
Strongest brand among legacies
Challenges
Challenge
Southwest
Delta
Technology update
Needed
Ongoing
Labor costs
Rising
Rising
Competition
ULCC pressure
International competition
Fuel volatility
High
Medium (refinery)
Recent Developments
Southwest
Technology modernization after 2022 meltdown
Considering assigned seating
Premium economy product
Red-eye flights
Delta
Premium seat investment
International route expansion
Sustainability initiatives
Partner investments (LATAM, Korean Air)
Which Stock to Buy?
Preference
Choose
Low-cost model
Southwest
Premium carrier
Delta
International exposure
Delta
Simpler operations
Southwest
Dividend consistency
Southwest
Lower valuation
Delta
Both are quality airlines with different strengths in a challenging industry.